FORM
6-K
SECURITIES
AND EXCHANGE COMMISSION
Washington,
D.C. 20549
Report
of Foreign Private Issuer
Pursuant
to Rule 13a-16 or 15d-16 of
the
Securities Exchange Act of 1934
For April
27, 2010
Commission
File Number: 001-33271
CELLCOM
ISRAEL LTD.
10
Hagavish Street
Netanya,
Israel 42140
________________________________________________
(Address
of principal executive offices)
Indicate
by check mark whether the registrant files or will file annual reports under
cover of Form 20-F or Form 40-F.
Form
20-F
X
Form 40-F _____
Indicate
by check mark if the registrant is submitting the Form 6-K in paper as permitted
by Regulation S-T Rule 101(b)(1):
Indicate
by check mark if the registrant is submitting the Form 6-K in paper as permitted
by Regulation S-T Rule 101(b)(7):
Indicate
by check mark whether the registrant by furnishing the information contained in
this Form is also thereby furnishing the information to the Commission pursuant
to Rule 12g3-2(b) under the Securities Exchange Act of 1934.
Yes _____ No X
If “Yes”
is marked, indicate below the file number assigned to the registrant in
connection with Rule 12g3-2(b): Not
Applicable
CELLCOM
ISRAEL LTD. ANNOUNCES DISMISSAL
OF A PURPORTED CLASS ACTION
NETANYA,
Israel, April 27, 2010 – Cellcom Israel Ltd. (NYSE: CEL) (the "Company")
announced today the dismissal of a purported class action lawsuit filed in March
2009 against the Company, in the District Court of Central Region, by a
plaintiff alleging to be the Company's subscriber, in connection with
allegations that the Company unlawfully sent its subscribers commercial
messages. The purported class action was dismissed without prejudice, following
the request of the plaintiff and the Company's agreement to donate a certain
insignificant amount to worthy causes.
Had the
lawsuit been certified as a class action, the total amount claimed from the
Company was estimated by the plaintiff to be approximately NIS 800
million.
About Cellcom
Israel
Cellcom
Israel Ltd., established in 1994, is the leading Israeli cellular provider;
Cellcom Israel provides its approximately 3.292 million subscribers (as at
December 31, 2009) with a broad range of value added services including cellular
and landline telephony, roaming services for tourists in Israel and for its
subscribers abroad and additional services in the areas of music, video, mobile
office etc., based on Cellcom Israel's technologically advanced infrastructure.
The Company operates an HSPA 3.5 Generation network enabling advanced high speed
broadband multimedia services, in addition to GSM/GPRS/EDGE and TDMA
networks. Cellcom
Israel offers Israel's broadest and largest customer service infrastructure
including telephone customer service centers, retail stores, and service and
sale centers, distributed nationwide. Through its broad customer service network
Cellcom Israel offers its customers technical support, account information,
direct to the door parcel services, internet and fax services, dedicated centers
for the hearing impaired, etc. As of 2006, Cellcom Israel, through its wholly
owned subsidiary Cellcom Fixed Line Communications L.P., provides landline
telephone communication services in Israel, in addition to data communication
services. Cellcom Israel's shares are traded both on the New York Stock Exchange
(CEL) and the Tel Aviv Stock Exchange (CEL). For additional information please
visit the Company's website www.cellcom.co.il
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Company
Contact
Yaacov
Heen
Chief
Financial Officer
investors@cellcom.co.il
Tel:
+972 52 998 9755
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Investor Relations
Contact
Porat
Saar & Kristin Knies
CCG
Investor Relations Israel & US
cellcom@ccgisrael.com
Tel:
+1 646 233 2161
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Signatures
Pursuant
to the requirements of the Securities Exchange Act of 1934, the registrant has
duly caused this report to be signed on its behalf by the undersigned, thereunto
duly authorized.
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CELLCOM
ISRAEL LTD.
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Date:
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April
27, 2010
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By:
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/s/ Liat
Menahemi Stadler
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Name:
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Liat
Menahemi Stadler
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Title:
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General
Counsel
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