SOURCE: 21st Century FoxDESCRIPTION:
On Wednesday, July 22, FOX will premiere Home Free, its first reality series on homes and interior design in more than a decade. The series, hosted by professional contractor and HGTV personality Mike Holmes, challenges nine couples to renovate one run-down house per week in service of families in need. At the conclusion of the eight-week series, the winning couple will win their ultimate dream home.
Tom Forman, CEO of Relativity Television and executive producer of Home Free, says he was eager to develop a series that could have a positive impact. "I like shows I can watch with my kids, things that are pro-social without being preachy," he told Advertising Age.
The launch of the series has also given the Fox community the chance to take on their own DIY projects. Employees from across 21st Century Fox's New York businesses came together with Holmes for a Habitat for Humanity home build on July 8. Fox colleagues teamed up with the Habitat for Humanity volunteers to help renovate a house in Queens, New York, with Holmes on site leading the charge.
KEYWORDS: Media & Communications, Corporate Social Responsibility, 21st century fox, fox broadcasting, fox tv, families in need, Poverty, home renovation, Pro-Social, Charity, mike holmes, Habitat for Humanity