FORM 3

UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934, Section 17(a) of the Public Utility Holding Company Act of 1935 or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL OMB Number: 3235-0104 Expires: January 31, 2005 Estimated average burden hours per response... 0.5

(Print or Type Responses)

1. Name and Address of Reporting Person *   Maheshwari Amit 2. Date of Event Requiring Statement (Month/Day/Year) 08/20/2014 3. Issuer Name and Ticker or Trading Symbol Dealertrack Technologies, Inc [TRAK] (Last) (First) (Middle) 1111 MARCUS AVE., SUITE M04 4. Relationship of Reporting Person(s) to Issuer (Check all applicable) _____ Director _____ 10% Owner __X__ Officer (give title below) _____ Other (specify below) SVP, Corp. Strategy and Dev. 5. If Amendment, Date Original Filed(Month/Day/Year) (Street) LAKE SUCCESS,, NY US 11042 6. Individual or Joint/Group Filing(Check Applicable Line) _X_ Form filed by One Reporting Person ___ Form filed by More than One Reporting Person (City) (State) (Zip) Table I - Non-Derivative Securities Beneficially Owned

1.Title of Security (Instr. 4) 2. Amount of Securities Beneficially Owned (Instr. 4) 3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5) 4. Nature of Indirect Beneficial Ownership (Instr. 5) Common Stock 700 (1) D   Common Stock 1,740 (2) D   Common Stock 2,337 (3) D   Common Stock 1,635 (4) D   Common Stock 2,660 (9) D Â

Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.			SEC 1473 (7-02)
	Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB control number.

Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)

1. Title of Derivative Security (Instr. 4)	2. Date Exercisable and Expiration Date (Month/Day/Year)		3. Title and Amount of Securities Underlying Derivative Security (Instr. 4)		4. Conversion or Exercise Price of Derivative Security	5. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 5)	6. Nature of Indirect Beneficial Ownership (Instr. 5)
	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Non-Qualified Stock Option (right to buy)	03/02/2012(6)	02/23/2018	Common Stock	625	$ 19.65	D	Â
Non-Qualified Stock Option (right to buy)	02/24/2014(7)	02/27/2019	Common Stock	1,485	$ 27.99	D	Â
Non-Qualified Stock Option (right to buy)	03/10/2014(8)	03/03/2020	Common Stock	4,179	$ 28.87	D	Â
Non-Qualified Stock Option (right to buy)	  (5)	02/25/2021	Common Stock	3,061	$ 55.06	D	Â
Non-Qualified Stock Option (right to buy)	  (10)	08/17/2021	Common Stock	5,065	$ 45.11	D	Â

Reporting Owners

Reporting Owner Name / Address	Relationships
	Director	10% Owner	Officer	Other
Maheshwari Amit 1111 MARCUS AVE. SUITE M04 LAKE SUCCESS,, NY US 11042	Â	Â	  SVP, Corp. Strategy and Dev.	Â

Signatures

/s/ Gary Papilsky as attorney-in-fact for Amit Maheshwari		08/20/2014
**Signature of Reporting Person		Date

Explanation of Responses:

*	If the form is filed by more than one reporting person, see Instruction 5(b)(v).
**	Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
(1)	Each restricted stock unit represents a contingent right to receive one share of Dealertrack common stock. The restricted stock units will be 100% vested on February 24, 2015.
(2)	Each restricted stock unit represents a contingent right to receive one share of Dealertrack common stock. The restricted stock units will vest in equal installments on February 28, 2015 and February 28, 2016.
(3)	Each restricted stock unit represents a contingent right to receive one share of Dealertrack common stock. The restricted stock units will vest in three annual installments on March 4, 2015, March 4, 2016 and March 4, 2017.
(4)	Each restricted stock unit represents a contingent right to receive one share of Dealertrack common stock. The restricted stock units will vest in four annual installments on February 26, 2015, February 26, 2016, February 26, 2017, and February 26, 2018.
(5)	25% of the shares subject to the option will vest on February 26, 2015, and 1/36th of the remaining shares subject to the option will vest each month thereafter, such that 100% of the shares subject to the option will be fully vested on February 26, 2018.
(6)	The options will vest in nine monthly installments and began on June 24, 2014.
(7)	The options will vest in twenty one monthly installments and began on June 28, 2014.
(8)	The options will vest in thirty four monthly installments and began on June 4, 2014.
(9)	Each restricted stock unit represents a contingent right to receive one share of Dealertrack common stock. The restricted stock units vest in four equal annual installments beginning August 20, 2015.
(10)	25% of the shares subject to the option will vest on August 20, 2015, and 1/36th of the remaining shares subject to the option will vest each month thereafter, such that 100% of the shares subject to the option will be fully vested on August 20, 2018.

Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, See Instruction 6 for procedure.

Potential persons who are to respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB number.