Introducing Sharon Merrill Advisors: New Name, Branding and Website Emphasize SMA's Focus on Value Creation for Today's Dynamic Capital Markets

By: Newsfile

Boston, Massachusetts--(Newsfile Corp. - November 6, 2023) - Sharon Merrill Associates today unveiled its new brand and a new name: Sharon Merrill Advisors, or SMA. The evolution of the firm's name and brand identity reflects the increasing value SMA delivers to its global base of clients through high-touch strategic communications and innovative investor relations. As part of its rebrand, Sharon Merrill Advisors has unveiled a new logo, new tagline, and vibrant new website,, featuring the firm's six practice areas of Investor Relations, Sustainability, Investor Days, Executive Coaching, IPO Investor Relations, and Transactions & Specialized Programs.

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Key Takeaways:

  • Shift to Sharon Merrill Advisors with new tagline "Value creation for today's dynamic capital markets" highlights firm's high-touch approach to driving value creation through strategic communications and innovative investor relations
  • Reimagined website features the firm's six areas of expertise, the renamed "The Advisor" blog, an expanded library of case studies and SMA's team of capital markets and communications experts
  • New bold, collaborative, and innovative brand reflects SMA's unique approach to delivering value through data-driven insights, best practices and high-touch counsel

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About Sharon Merrill Advisors 

Sharon Merrill Advisors (SMA) drives value creation in today's dynamic capital markets through strategic communications, investor relations, stakeholder engagement, and story creation. We help clients navigate the complexities of high-stakes situations to produce resonant content that unlocks value for their organizations and creates new possibilities. Our clients rely on us to provide expert guidance and tailored solutions that leverage our direct and candid counsel, Wall Street knowledge, and exceptional communication skills. Our key practice areas are Investor Relations Advisory, Sustainability, Investor Days, Executive Coaching, IPO Investor Relations, and Transactions & Specialized Programs. Learn at, where you'll find case studies of our work, articles from our blog and our latest insights.   


David Calusdian

Source: Sharon Merrill Advisors

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