SOBRsafe (NASDAQ: SOBR), a provider of next-generation, transdermal alcohol-detection solutions, is reporting on potential international expansion into three markets: India, Italy and Australia/New Zealand. According to the report, the company was approached by interested parties in all three regions regarding utilization of SOBRsafe technologies. In India, an infrastructure developer has designated SOBRsafe for a paid proof-of-concept (“POC”) installation in a public, safety-sensitive facility. In Italy, a global employer is leveraging SOBRsafe for a paid POC application of its proprietary wristband for the company’s fleet drivers. In Australia/New Zealand, the company has partnered with a leading drug- and alcohol-testing service provider in the region to begin sales efforts. In addition, approval from courts in both countries have been obtained to use SOBRsafe technology in family law cases.
“Based on the outcomes of these opportunities, we will evaluate the potential for strategic international expansion at the end of first quarter 2025,” said SOBRsafe CEO and chair Dave Gandini in the press release.
To view the full press release, visit https://ibn.fm/6xA9u
About SOBR Safe Inc.
SOBRsafe offers an advanced transdermal (touch-based) technology that detects and instantaneously reports in real time the presence of alcohol as emitted through a user’s skin — no breath, blood or urine sample is required. Alcohol misuse is the fourth-leading cause of preventable death in America and the seventh worldwide. Yet prevention and monitoring solutions have not kept pace with this epidemic. Legacy technologies are invasive, inefficient, unhygienic and unconnected. There has to be a better way. Enter SOBRsafe. With a powerful backend data platform, SOBRsafe provides next-generation, passive-detection technology for the behavioral health, judicial and consumer markets, as well as for licensing and integration. The SOBRsafe technology is commercially available for point-of-care screening (SOBRcheck) and continuous monitoring (SOBRsure). SOBRsafe is on a mission to create better outcomes and save lives. For more information about the company, visit www.SOBRsafe.com.
NOTE TO INVESTORS: The latest news and updates relating to SOBR are available in the company’s newsroom at http://ibn.fm/SOBR
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