Southeastern Grocers unveils fresh deals and savings opportunities for the spring season

Savings are in bloom at Harveys Supermarket and Winn-Dixie, helping customers stretch their budgets through discount program and award-winning rewards

Southeastern Grocers Inc. (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, is welcoming the spring season by introducing a fresh array of discounted items through its Price Hold program, sprouting even more savings on the products customers shop the most. Last year, Harveys Supermarket and Winn-Dixie customers saved more than $1.65 billion by utilizing the grocer’s rewards apps, discount program and coupons.1

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Southeastern Grocers is welcoming the spring season by introducing a fresh array of discounted items through its Price Hold program, sprouting even more savings on the products customers shop the most. Last year, Harveys Supermarket and Winn-Dixie customers saved more than $1.65 billion by utilizing the grocer’s rewards apps, discount program and coupons. (Photo: Business Wire)

Southeastern Grocers is welcoming the spring season by introducing a fresh array of discounted items through its Price Hold program, sprouting even more savings on the products customers shop the most. Last year, Harveys Supermarket and Winn-Dixie customers saved more than $1.65 billion by utilizing the grocer’s rewards apps, discount program and coupons. (Photo: Business Wire)

Available at all Harveys Supermarket and Winn-Dixie stores, Price Hold offers seasonal price reductions on more than 1,000 frequently purchased products, enabling customers to maximize their grocery budgets like never before. Shoppers can enjoy an average savings of nearly 20% on products identified by blue Price Hold signs, spanning a wide range of necessities such as pantry staples, dairy and meat products, snacks, cleaning and household essentials plus much more.

Dewayne Rabon, Chief Merchandising Officer for Southeastern Grocers, said, “We’re committed to providing exceptional value on a wide range of products, including seasonal favorites, to help our customers get the items they need while also achieving their savings goals. With Price Hold, we’re not just lowering prices; we’re holding them down on grocery staples across our Harveys Supermarket and Winn-Dixie locations. It’s our way of helping families stretch their budgets further, ensuring they can enjoy quality and value throughout the spring season and beyond.”

SEG’s award-winning rewards program, which was featured on Newsweek’s list of America’s Best Loyalty Programs 2024, is accessible through the Harveys Supermarket and Winn-Dixie mobile apps. Customers can simply activate exclusive percent back offers and discover personalized digital coupons within the apps, providing savings on the products they love and need the most. The accolade from Newsweek highlights SEG’s dedication to offering exceptional value and personalized shopping experiences, further reinforcing the grocer’s commitment to helping customers save significantly on their grocery purchases.

Dedicated to delivering both quality and value, SEG’s line of Own Brand products – Essentials, SE Grocers, Prestige and Know & Love – offer nearly 8,000 items to help customers save an average of 20% compared to national brands, providing affordability without compromising quality. In 2023, SEG’s Own Brand products and market exclusive lines garnered more than 150 awards, demonstrating their excellence and consumer appeal. Continuing its commitment to meet customer demand for transparency and quality, SEG’s Know & Love product line is set to expand further in 2024, offering shoppers access to nearly 1,000 clean label products and reinforcing the grocer’s dedication to providing affordable, high-quality options.

Harveys Supermarket and Winn-Dixie stores also offer delivery and curbside pickup, making the grocery shopping experience simple and more convenient than ever. Customers can shop online and have their orders delivered right to their doors in as little as two hours, or opt for easy curbside pickup at participating stores. For a limited time, customers can also receive $10 off their first three online orders of $75 or more.2

Spring into action and make the most of the season at Harveys Supermarket and Winn-Dixie. For additional rewards and savings information, visit www.harveyssupermarkets.com and www.winndixie.com.

About Southeastern Grocers

Southeastern Grocers Inc. (SEG), parent company and home of Harveys Supermarket and Winn-Dixie grocery stores, is an omnichannel retailer serving customers in brick-and-mortar grocery stores and liquor stores, as well as online with convenient grocery delivery and curbside pickup throughout Alabama, Florida, Georgia, Louisiana and Mississippi. Harveys Supermarket and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and a strong commitment to providing the best possible quality and value to customers. For more information, visit www.harveyssupermarkets.com and www.winndixie.com.

1 Savings data is based on reward card customer transactions from Harveys Supermarket and Winn-Dixie stores during the 2023 calendar year. Data excludes non-reward card customers and reflects total estimated savings across all discounts, rewards redemptions and coupons utilized per the average reward card customer.

2 $10 discount per order on first three online orders only. Limited time offer. Exclusions apply. Delivery/pickup not available in all stores. Visit HarveysSupermarkets.com and WinnDixie.com for details.

Contacts

For SEG interviews or images contact:

Meredith Hurley

Senior Director, Communications and Community

(904) 370-6029

media@segrocers.com

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