Insigneo Appoints Homar Mauras to Market Head for the Andean Region, Central America and the Caribbean

Insigneo, a leading international wealth management firm, today announced the appointment of Homar Mauras as Market Head for the Andean Region, Central America and the Caribbean. He will be based at the firm’s Puerto Rico office.

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Homar Mauras. Market Head for the Andean Region, Central America and the Caribbean (Photo: Business Wire)

Homar Mauras. Market Head for the Andean Region, Central America and the Caribbean (Photo: Business Wire)

Prior to joining Insigneo, Mauras was President, CEO and COO of Citi International Financial Services LLC in Puerto Rico, which Insigneo acquired in August 2022. Throughout his successful 25-plus year career at CIFS in Puerto Rico, he worked in a variety of leadership positions including Regional Sales Principal, Regional Sales Manager, and Head Trader.

“Insigneo’s recent acquisition of Citi International Financial Services has further strengthened Insigneo’s platform to serve clients in the Andean Region, Central America and the Caribbean, and positioning a senior leader like Homar in this leadership role at Insigneo further evidences our commitment to develop our wealth-management business across these key markets,” said Rodolfo Castilla, Sales Head of Insigneo Financial Group. “Having known Homar for over 20 years, I am sure he is perfectly suited to lead our growth efforts – organic and inorganic – in this important region, with a much bigger presence in Puerto Rico as a regional hub of Insigneo.”

Added Mauras: “I am excited to bring to Insigneo a strong expertise and skill set which I have honed over the past 30 years, working successfully in top leadership positions within the uniquely complex Andean, Central American and Caribbean markets. I have a close pulse on local market dynamics and emerging trends, and look forward to working with the Insigneo team to find new ways to meet the changing needs of our different wealth managers and their clients.”

Additionally, as Insigneo continues to integrate the two firms and optimize its operating model, Javier Rivero, the current President and Chief Operating Officer, has been appointed President of Insigneo International Financial Services LLC. Rivero, who joined Insigneo in 2017 as Head of Client Relations, is noted as a seasoned executive with extensive experience in senior management roles within the wealth management industry.

As to Mauras, following is some additional background: The distinguished executive has over 30 years of highly valued experience in the Latin America Wealth Management sector. He has worked in roles throughout multiple geographies, across all operational areas of the investment wealth-management business including operations management, sales management, offshore banking products, business development and business process improvements.

He received a master’s degree in business administration (MBA) in finance and a bachelor’s degree in accounting from Inter American University. His licenses include: SIE – Securities Industry Essentials Examination; Series 7 – General Securities Representative Examination; and Series 24 – General Securities Principal Examination

About Insigneo Financial Group

Insigneo is a leading international wealth management firm providing services and technologies that empower investment professionals to successfully serve their clients globally. Insigneo leverages its customized solutions, client-first service, and custodial relationship with BNY Mellon’s Pershing to provide a fully integrated, best-in-class independent wealth management platform. With over $18B in assets, Insigneo supports more than 400 investment professionals serving over 30,000 clients.

Editor’s Notes: A photograph is attached and interviews are available upon request.


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