Ocean Park Asset Management Named Finalist for 2025 FCS Portfolio Award

Strategic Branding Recognized Through a Powerful and Unexpected Campaign Approach

Ocean Park Asset Management has been named a finalist in the 2025 Financial Communications Society (FCS) Portfolio Awards for its innovative direct mail campaign, developed in collaboration with Norton Agency. The campaign is recognized in the Direct Mail category for its creative excellence and clear reflection of the firm’s core investment philosophy.

The campaign utilized Ocean Park’s yellow rubber duck, a lighthearted yet meaningful brand symbol inspired by a long-standing analogy from Founder David Wright: “When someone throws an object at your head, what do you do? You duck.” The duck symbolizes the firm's tactical, rules-based investment process, which attempts to help mitigate downside risk by allocating to cash when market conditions warrant. The duck campaign turned this philosophy into a tangible and memorable experience for financial advisors.

“The duck isn’t a mascot—it’s a message,” said Vanda Freesman, Chief Marketing Officer at Ocean Park Asset Management. “The duck represents what our investment process aims to do: stay calm on the surface, but work hard underneath to respond to changing conditions. It captures our process in a way that’s both accessible and distinctive to Ocean Park.”

Broadly introduced in June 2024 through print ads, the duck evolved into a 3D mailer distributed nationwide to financial advisors. It played a central role in Ocean Park’s October 2024 rebrand from Sierra Mutual Funds to Ocean Park Mutual Funds and headlined the firm’s “National Rubber Duck Day” initiative in January 2025. Today, the duck is a fully integrated brand element appearing across digital, print, event, and internal communications.

The FCS Portfolio Awards—now in their 31st year—honor excellence in financial marketing across multiple disciplines, including B2B, consumer, corporate image, DEI, and CSR. Winners are selected by a panel of senior marketing and communications leaders from across the financial services industry.

Ocean Park is honored to be recognized alongside 130 top-tier financial brands whose work represents the highest standards of creativity and impact in the industry.

More information on Ocean Park’s investment offerings and suite of ETFs DUKH, DUKQ, DUKZ, and DUKX can be found at OceanParkAM.com.

About Ocean Park Asset Management

Ocean Park Asset Management, LLC is an SEC registered investment advisor that serves as an investment adviser to an investment company registered under the Investment Company Act of 1940, where it provides investment management services to Mutual Funds and Exchange Traded Funds (ETFs), namely the Ocean Park Mutual Funds and the Ocean Park ETFs. Ocean Park manages nearly $5 billion of client assets as of 12/31/24.

Disclosures:

Award criteria: Ocean Park Asset Management was named a finalist in March 2025 for the 2025 FCS Portfolio Awards, based on work completed from June 2024 to present. The award is organized and tabulated by the Financial Communications Society. All entries require a fee for consideration, and this award is not based on investment advisory services or performance.

Advisory services are offered through Ocean Park Asset Management, LLC, a registered investment adviser (“RIA”) regulated by the U.S. Securities and Exchange Commission (“SEC”). The advisory services are only offered in jurisdictions where the RIA is appropriately registered. The use of the term “registered” does not imply any particular level of skill or training and does not imply any approval by the SEC. For information pertaining to the registration status of Ocean Park Asset Management, LLC, please call 1-844-727-1813 or refer to the Investment Adviser Public Disclosure website (www.adviserinfo.sec.gov).

Past performance does not guarantee future results and there is no guarantee that any investment strategy will achieve its objectives, generate profits, or avoid losses. Investors should carefully consider the investment objectives, risks, charges, and expenses of the Ocean Park Mutual Funds and Ocean Park ETFs (collectively, “Ocean Park Funds”). This and other information about the Ocean Park Funds are contained in the prospectus and should be read carefully before investing. The prospectus can be obtained by calling toll free 1-866-738-4363 (1-866-RETI-FND). The Ocean Park Funds are distributed by Northern Lights Distributors, LLC, member FINRA/SIPC. Ocean Park Asset Management, LLC is not affiliated with Northern Light Distributors, LLC.

Investors should carefully consider the investment objectives, risks, charges, and expenses of the Ocean Park ETFs. This and other information about the Fund is contained in the prospectuses and should be read carefully before investing. The prospectuses can be obtained by clicking here or by calling toll free 1-866-738-4363 (1-866-RETI-FND). The Ocean Park ETFs are distributed by Northern Lights Distributors, LLC, member FINRA/SIPC. Ocean Park Asset Management, LLC is not affiliated with Northern Lights Distributors, LLC.

There is no guarantee that any investment strategy will achieve its objectives, generate profits, or avoid losses.

Important Fund Risks

While the shares of ETFs are tradeable on secondary markets, they may not readily trade in all market conditions and may trade at significant discounts in periods of market stress. ETFs trade like stocks, are subject to investment risk, fluctuate in market value and may trade at prices above or below the ETF's net asset value. Brokerage commissions and ETF expenses will reduce returns. There is no guarantee that the Fund will achieve its objective. ETF’s are subject to specific risks, depending on the nature of the underlying strategy of the fund. ETF’s are subject to specific risks, depending on the nature of the underlying strategy of the fund. These risks could include liquidity risk, emerging markets risk, foreign market risk, sector risk, as well as risks associated with fixed income securities, real estate investments, and commodities, to name a few.

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“The duck represents what our investment process aims to do: stay calm on the surface, but work hard underneath to respond to changing conditions. It captures our process in a way that’s both accessible and distinctive to Ocean Park.”