New leadership will elevate customer success and retention across global enterprise organizations

Wrike, the intelligent work management platform, today announced the appointment of Michelle MacCarthy as Chief Customer Officer (CCO). This announcement marks the next step in Wrike’s strategy to deliver measurable ROI for enterprises by aligning every customer-facing function around value, experience, and growth.

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“Enterprises today are seeking clarity in a world of constant change,” said Thomas Scott, CEO of Wrike. “Wrike is building the future of connected intelligence, where every workflow, decision, and customer outcome is powered by clarity and connection. Michelle brings the strategic vision and empathy to elevate every customer experience and strengthen Wrike’s position as the trusted partner for intelligent work at scale.”

As CCO, MacCarthy will lead Wrike’s global customer teams, including Customer Success. She brings more than two decades of experience in both the tech and corporate retail sectors, building high-performing teams and driving adoption, retention, and expansion across both mid-market and enterprise SaaS companies. Most recently in her previous role she built the Customer Experience function from the ground up, successfully scaled customer success management, and advanced a unified go-to-market approach that drove outcomes, long-term value realization, and customer-centric transformation.

“Michelle’s leadership strengthens the bridge between customer success and business growth,” said George Saadeh, Chief Revenue Officer at Wrike. “Her approach ensures every customer engagement translates into measurable value and long-term partnership.”

MacCarthy will partner closely with the rest of Wrike’s revenue teams to scale customer advocacy, streamline processes, and deepen the company’s commitment to enterprise customers worldwide. Her appointment reinforces Wrike’s vision to deliver intelligent work management solutions that help organizations drive growth and performance at scale.

“I’m thrilled to join Wrike and partner closely with our customers as we continue to innovate and grow together,” said Michelle MacCarthy, Chief Customer Officer at Wrike. “I look forward to championing their success, helping them achieve greater clarity, connection, and impact as we redefine what it means to work intelligently together.”

About Wrike

Wrike is an intelligent work management platform where anyone can build, connect, automate, and scale workflows so work flows without limits. With unmatched intelligence, versatility, flexibility, scalability, and security, Wrike breaks down the barriers that hinder modern work and creates new pathways to success. More than 20,000 customers do the best work of their lives on Wrike. Find out how work flows at www.wrike.com.

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