Tranont’s Vice President of People Experience (PX), Tara Higbee, has been named a winner of the 2025 Utah Business HR Achievement Awards.
Each year, Utah Business recognizes top human resources professionals who go above and beyond to create exceptional workplaces. Tara’s selection as a 2025 honoree celebrates nearly a decade at Tranont, where she has been instrumental in shaping the people-first culture at the comprehensive healthy lifestyle company.
Tara built and leads Tranont’s community pillar through the Lift Where You Live Foundation (LWYL), designed to inspire Tranont associates to maximize their potential and use their success to make a difference in the lives of those around them. In 2024 alone, LWYL positively impacted more than 7.6 million lives and has reached over 32 million individuals. Locally, Tranont employees unite monthly for service projects, including food drives, classroom celebrations at underfunded schools and neighborhood cleanups. Globally, Tranont’s reach spans continents—building homes in Tijuana, funding education in Cancun and Thailand, and establishing a sustainable egg farm in Mali that provides food security and employment for nearly 100 families.
Tara has designed initiatives like comprehensive employee benefits programs, clearly defined career path opportunities, leadership training and talent retention strategies to promote growth, employee engagement and long-term success at Tranont. Tara created The Tranont Way—a weekly leadership training program that equips department heads with practical management skills and personal and professional growth tools. The program features interactive, action-based seminars with real-world applications through weekly exercises, assignments and discussions. She also established a car stipend program, provides employees with free product and continually enhances company culture through events such as the annual Tranont Park City retreat, the Tranont 5K and monthly Lift Where You Live service projects.
“Tara truly embodies the heart and soul of Tranont,” said Russell Losee, Co-Founder and COO at Tranont. “If you had to choose the perfect addition to any team or department, she would be that person. Every decision she makes, every suggestion she offers, every hour she dedicates—both in and out of the office—reflects her commitment to Tranont’s mission. Her work ethic and passion inspire those around her, creating a ripple effect of excellence. Tranont is undeniably better because of her.”
Utah Business will honor the HR Achievement Award recipients at an event held at the University of Utah David Eccles School of Business on April 30. To see the full list of HR Achievement Award winners, visit: www.utahbusiness.com/awards-and-rankings/2025/04/10/hr-achievement-utah-business-2025/
About Tranont
Tranont changes lives through achievable, science-driven solutions that simplify wellness. With clinically validated ingredients and research-backed formulations, our products are designed to make holistic health simple, effective, and seamlessly fit into your daily routine, so you can feel and perform at your best every day.
Tranont is a movement focused on improving health, building wealth, and providing service within communities, powered by science and made for real life. By joining Tranont as an associate, you can transform lives with our products while building personal wealth and reaching your financial and lifestyle goals. Tranont is on a mission to change lives and inspire meaningful, lasting transformations.
Discover more about improving your health, creating more wealth and leaving a lasting impact by visiting www.tranont.com.
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Mark Fredrickson
SnappConner PR
801-806-0161
mark@snappconner.com